At Mishry, we are always looking for better and more innovative ways to come up with #ReviewsThatMatter. Mishry Mums is one such initiative, recently launched by us, where we will be collaborating with our biggest TG – Mums.
Why Mums?
Firstly, Mums commonly are the key decision-makers on what food products to buy for the family.
Secondly, Mums are known to be instinctively sound. They are the ones we all turn to in times of a crisis, be it a parenting meltdown or a cooking disaster.
Through Mishry Mums, our goal is to build a mom community pan India and generate credible and relatable reviews, to help other consumers buy better. We intend to join hands with real mom consumers to review food products for us in various categories like snacks, beverages, ready to eat meals, etc.
How it works?
Mishry’s editorial team decides which products have to be reviewed, we then go ahead and buy the products from online and offline stores.
Subsequently, the products are sent to the Mishry Mum to try, fry, and taste.
Our inaugural bunch of mums comes from diverse backgrounds, yet share a similar passion that ties them together – to make the right food choices for their families.
They are smart, witty, well informed, and very well opinionated…
Here they are!
Smita Anand | Sports Apparel Designer
A potter, an apparel designer, a passionate foodie and a mother of three, Smita is a busy woman who loves juggling her multiple roles on any given day. She has a keen eye for details and is very focused on her family’s good health and proper nutrition intake. She loves reading books on spiritualism and mindfulness and strongly believes that one can ideate themselves into any realty they choose to be.
Neha Saxena Bagga | Wellness Coach
Holistic wellness coach and a mother of two, Neha is committed to helping individuals achieve their fitness goals. Neha believes in putting passion into whatever she does. Her biggest mission is to work towards a clean and plastic-free India and for this she has been working tirelessly by initiating many kids in Plogging activities around her neighborhood in Gurgaon.
Saugat Singh | Homemaker
A brand new mom of twin baby girls, Saugat’s day (and nights) are completely focused on her daughters and she is clearly beaming with happiness and adoration, every time she looks at her babies. She is extremely conscientious about what products to pick for the babies and gives enough thought to how to best take care of your physical and mental health post-delivery. She is also very passionate about animal welfare and is a huge bird lover.
Pooja Dalal | Homemaker
A Grandmom, an avid reader, a passionate traveler, and an excellent cook, Pooja is a retired Army officer’s wife. She believes in living life to the fullest and treats every moment as a celebration. Age according to her is only a number and what one should hold on to and cherish is the experiences you gather over the years and in her case, it’s the travel bug that brings a big smile to her face.
Nupur Bagga | Yoga Expert
Yoga, Pilates & Zumba instructor, and a proud mother of two boys, Nupur believes that fitness is not only about physical appearance but about mental and emotional health as well. She conducts Yoga classes for kids, is a passionate runner & has successfully completed many marathons in various cities across the country.